school-room-marketing-mistakesMost storeowners never went to business school; instead, they had a hobby or felt passionate about a particular industry and so they decided to open a store and offer their expertise in the form of products for sale.

That means all too often they struggle when it comes to marketing their store.

So in my most recent post for She’s Self Employed, The 7 Deadly Marketing Mistakes Retailers Make, I take a look at common mistakes they make — but these mistakes aren’t limited to retailers. 

Many service professionals, restaurants and even some business to business companies also make these mistakes—are you?

Click here to read the article and find out.